EFFECT OF INTENTION ON PERCEPTION(VISUAL SEARCH TASK)

The interplay of Intention and Perception inspires us to wonder if the intended outcome would differently affect the reaction time in Visual Search Display. In the present study we looked at this possibility.The purpose of study was to see  the effect of Intended outcome on the reaction time of a visual search task. Visual Search display consists of Target and Distractor arranged in space and might perceive differently when seen through the spectacles of our Intended goals. In our experiment we ask our participant to choose a color of their choice which is followed by a visual search display where all the items may or may not be of the color as chosen by the subject. The participant task was to search for the target in display as quickly and accurately as possible for which reaction times were recorded.The findings suggested that participants were faster in searching for a target in a visual search task when all search stimuli appeared in the intended color rather than unintended color. A separate analysis on slopes and intercepts revealed that the main effect of intention appears in the intercept indicating that the appearance or not of the intended outcome generally adds to the search time.